BRANDON VALLORANI CEO of Vallorani Estates and author of The Wolves
and the Mandolin: Celebrating Life's Privileges In A Harsh
World
Brandon Vallorani is a practiced entrepreneur and accomplished CEO.
He founded a five-time Inc. 5000 media conglomerate, and now has
shifted his focus to Vallorani Estates, a luxury brand of
fresh-roasted coffee, wine, cigars and olive oil with plans to
expand into other luxury goods, as well as a coffee and wine bar.
This exclusive lifestyle brand is curated for those with exquisite
taste, reminiscent of the days of yesteryear when life was
simpler.
He is author of the new book, The Wolves and the Mandolin:
Celebrating Life's Privileges In A Harsh World (ForbesBooks, March
20, 2017). The Wolves and the Mandolin follows the Vallorani
family’s modest beginnings in Italy, shares legend-worthy stories
of their first years in America, and culminates with Brandon’s
success as an entrepreneur. Vallorani provides his philosophies in
business and management, and the path taken to create a quality
brand of hand-curated luxury products, Vallorani Estates.
Vallorani began his career in the non-profit sector, quickly rising
through the ranks to become director of media, and then executive
vice president. He simultaneously earned his Master of Business
Administration, a testimony to his hard-working attitude and drive
that would propel him through the rest of his career. He went on to
boost revenue at another non-profit from a few hundred thousand
dollars to several million per year in a period of only three
years.
This “work hard, play hard” attitude is the basis for the Vallorani
brand. A curator of life’s privileges, Vallorani enjoys handpicking
items for those who know the value of taking a business meeting out
of the board room and into a backyard – a theme he explores in The
Wolves and the Mandolin.
“The wolves and the mandolin story has been passed down from
generation to generation in my family. A great-uncle was stuck in a
tree surrounded by wolves. He played his mandolin to pass the time,
and the beautiful music calmed the wolves and my great-uncle made
it away safely,” Vallorani says. “This tale reminds us that beauty
can be found even in the midst of growling wolves and that even the
fiercest wolves can be calmed.”
Vallorani graduated from West Virginia University with a Bachelor’s
of Fine Arts in graphic design. He also holds of Master of Business
Administration from Thomas More College. He lives in Atlanta, Ga.,
with his wife, seven children and two dogs. In his free time, he
enjoys playing in casinos around the country and world. For more
information, please visit www.valloraniestates.com.
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