Table of Contents

Part One- Introduction and Overview

Chapter 1: Globalization

Opening case: Medical Tourism and the Globalization of Health Care

Closing case: Building the Boeing 787

Part Two- National Differences

Chapter 2: National Differences in Political Economy, and legal systems

Opening case: Corruption in Brazil

Closing case: Putin's Russia

Chapter 3: National Differences in Economic Development

Opening case: Democracy and Economic Development in Sub-Saharan Africa

Closing case: Political and Economic Reform in Myanmar

Chapter 4: Differences in culture

Opening case: busy Buy and eBay in China

Closing case: World Expo 2020 in Dubai, UAE

Chapter 5: Ethics, Corporate Social Responsibility, and Sustainability

Opening case: Making toys globally

Closing case: Bitcoin as an Ethical Dilemma

Part Three- The Global Trade and Investment Environment

Chapter 6: International Trade Theory

Opening case: China and Australia Enter into a Free Trade Agreement

Closing case: Creating the World's Biggest Free Trade Zone

Chapter 7: Government Policy and International Trade

Opening case: U.S Tariffs on Chinese Solar Panels Benefit Malaysia

Closing case: Sugar Subsidies Drive Candy Makers Abroad

Chapter 8: Foreign Direct Investment

Opening case: Volkswagen in Russia

Closing case: Foreign Direct Investment in Nigeria

Chapter 9: Regional Trade Pacts Give the Mexican Auto Industry an Edge

Closing case: Tomato Wars

Part Four- The Global Monetary System

Chapter 10: The Foreign Exchange Market

Opening case: Subaru's Sales Boom Thanks to the Weaker Yen

Closing case: Embraer and the Wild Ride of the Brazilian Real

Chapter 11: The International Monetary System

Opening case: The IMF and Ukraine's Economic Crisis

Closing case: The IMF and Iceland's Economic Recovery

Chapter 12: The Global Capital Market

Opening case: Alibaba's Record-Setting IPO

Closing case: Declining Cross-Border Capital Flows-Retreat or Reset?

Part Five- The Strategy and Structure of International Business

Chapter 13: The Strategy of International Business

Opening case: IKEA's Global Strategy

Closing case: Global Strategy Levers

Chapter 14: The Organization of International Business

Opening case: P&G-Strength in Architecture

Closing case: Koninklijke Philips NV

Chapter 15: Entry Strategy and Strategic Alliances

Opening Case: Starbucks' Foreign Entry Strategy

Closing case: General Motors Corporation

Part Six- International Business Functions

Chapter 16: Exporting, Importing, and Countertrade

Opening case: Exporting Desserts

Closing case: Two Men and a Truck

Chapter 17: Global Production and Supply Chain Management

Opening case: Apple: The Best Supply Chains in the World?

Closing case: Two Men and a Truck

Chapter 18: Global Marketing and R&D

Opening case: Global Branding of Avengers and Iron Man

Closing case: Domino's Worldwide

Chapter 19: Global Human Resource Management

Opening case: A Global Team at Mary Kay Inc.

Closing case: IBM and Its Human Resources

Chapter 20: Accounting and Finance in the International Business

Opening case: Skype Now a Division of Microsoft

Closing case: Google and Its Tax Strategy

Part Seven- Integrative Cases

Making the Apple iPhone

Revolution in Egypt

Ghana: An African Dynamo?

Walmart Can't Conquer All Countries

Ethics of Exporting Used Batteries

The Rise of India's Drug Industry

I Want My Greek TV!

The Rise and Fall of the Japanese Yen

Currency Trouble in Malawi

The IPO of the Industrial and Commercial Bank of China

Making Ford Globally Competitive

Organizing Siemens for Global Competitiveness

JCB Pins Hopes on the Indian Market

MD International and Latin America

Amazon Kindle Evolution

Burberry's Global Brand

MMC China Joint Venture

Brazil's Gol Airlines

About the Author

Charles W. L. Hill is the Hughes M. and Katherine Blake Professor of Strategy and International Business at the Foster School of Business, University of Washington. The Foster School has a Center for International Business Education and Research (CIBER), one of only 17 funded by the U.S. Department of Education, and is consistently ranked as a Top-25 business school. Learn more about Professor Hill at foster.uw.edu/faculty-research/directory/charles-hill A native of the United Kingdom, Professor Hill received his PhD from the University of Manchester, UK. In addition to the University of Washington, he has served on the faculties of the University of Manchester, Texas A&M University, and Michigan State University.Professor Hill has published over 50 articles in top academic journals, including the Academy of Management Journal, Academy of Management Review, Strategic Management Journal, and Organization Science. Professor Hill has also published several textbooks including International Business (McGraw-Hill) and Global Business Today (McGraw-Hill). His work is among the most widely cited in the world in international business and strategic management. Beginning in 2014, Dr. Hill partnered with Dr. Tomas Hult in a formidable co-authorship of the IB franchise of textbooks (International Business, Global Business Today). This brought together two of the most cited international business scholars in history.Professor Hill has taught in the MBA, Executive MBA, Technology Management MBA, Management, and PhD programs at the University of Washington. During his time at the University of Washington he has received over 25 awards for teaching excellence, including the Charles E. Summer Outstanding Teaching Award.Professor Hill works on a private basis with a number of organizations. His clients have included Microsoft, where he has been teaching in-house executive education courses for two decades. He has also consulted for a variety of other large companies (e.g., AT&T Wireless, Boeing, BF Goodrich, Group Health, Hexcel, Microsoft, Philips Healthcare, Philips Medical Systems, Seattle City Light, Swedish Health Services, Tacoma City Light, Thompson Financial Services, WRQ, and Wizards of the Coast). Professor Hill has also served on the advisory board of several start-up companies.For recreation, Professor Hill enjoys skiing, and competitive sailing!  



G. Tomas M. Hult is the John W. Byington Endowed Chair, professor of marketing and international business, and director of the International Business Center in the Eli Broad College of Business at Michigan State University. The Broad College has a Center for International Business Education and Research (CIBER), one of only 17 funded by the U.S. Department of Education, and is consistently ranked as a Top-25 business school. Learn more about Professor Hult at broad.msu.edu/facultystaff/hultA native of Sweden, Professor Hult received a mechanical engineer degree in Sweden before obtaining a PhD at The University of Memphis. In addition to Michigan State University, he has served on the faculties of Florida State University and the University of Arkansas at Little Rock. Dr. Hult holds visiting professorships in the International Business group of his native Uppsala University, Sweden (since 2013) and the International Business division of Leeds University, UK (since 2010). Michigan State, Uppsala, and Leeds are all ranked in the top 10 in the world in international business research.Several studies have ranked Professor Hult as one of the most cited scholars in the world in business and management. He served as editor of Journal of the Academy of Marketing Science, a Financial Times Top-50 business journal, and has published more than 70 articles in premier business journals, including Journal of International Business Studies, Academy of Management Journal, Strategic Management Journal, Journal of Management, Journal of Marketing, Journal of the Academy of Marketing Science, Journal of Retailing, Journal of Operations Management, Decision Sciences, and IEEE. He has also published several textbooks including International Business (McGraw-Hill) and Global Business Today (McGraw-Hill). Dr. Hult's other books include Second Shift: The Inside Story of the Keep GM Movement, Global Supply Chain Management, Total Global Strategy, and Extending the Supply Chain. He is a regular contributor of op-ed and articles in the popular press (e.g., Time, Fortune, World Economic Forum, The Conversation).Professor Hult is a well-known keynote speaker on international business, international marketing, global supply chain management, global strategy, and marketing strategy. He teaches in doctoral, masters, and undergraduate programs at Michigan State University. He also teaches frequently in executive development programs and has developed a large clientele of the worlds top multinational corporations (e.g., ABB, Albertsons, Avon, BG, Bechtel, Bosch, BP, Defense Logistics Agency, Dominos, FedEx, Ford, FreshDirect, General Motors, GroceryGateway, HSBC, IBM, Michigan Economic Development Corporation, Masco, NASA, Raytheon, Shell, Siemens, State Farm, Steelcase, Tech Data, and Xerox).Tomas Hult is an elected Fellow of the Academy of International Business (AIB), one of only about 90 scholars worldwide receiving this honor, and serves as the executive director and foundation president of AIB. He also serves on the U.S. District Export Council and holds board member positions on the International Trade Center of Mid-Michigan and the Sheth Foundation.Tomas enjoys tennis, golf, and traveling as his favorite recreational activities.