Humble Pie
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/ Key title Everyone thinks they know the real Gordon Ramsay: rude, loud, pathologically driven, stubborn as hell. But this is his real story... / Gordon Ramsay is the most high-profile chef in the country, and is a huge personality because of his media work. / He has two massively successful TV series' behind him: the BAFTA-winning 'Ramsay's Kitchen Nightmares' and 'Hell's Kitchen', which attracted over 8 million viewers. / Has a strong readership through his 7 bestselling cookery books. / This is the first time he has told his side of his fiery clashes with chefs and tv personalities alike / Full promotion with signings, press and TV: Gordon is as committed to his book as he is to everything he does. / National nationwide consumer campaign on Launch, including double-decker bus-sides and other outdoor media. / Bespoke promotions/prizes available including dinner at the chef's table and charity link ups. / Second consumer campaign in the run up to Christmas, to be made up of Co-op media.

About the Author

Gordon Ramsay's radical career change at 17 years old led him to London and to huge success as chef, restaurant-empire-builder and celebrity. Gordon has published nine bestselling recipe books and has starred in the hugely successful television series': the Bafta award-winning Ramsay's Kitchen Nightmares, Hell's Kitchen and The F Word. In 2006 he was appointed OBE and saw the launch of his New York restaurant.

Reviews

‘The essential autobiography for foodies.’ Olive ‘A mesmerising tale. It reads like a conversation and exudes personality. Ramsay finds it hard to dodge the f-word, but despite the defensiveness that comes accross, the book is an inspiration.’ Irish Examiner

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