1. Introduction Part I: Building a Financial Forecast 2. Setting Financial Goals 3. Understanding Financial Statements 4. Revenue Forecasting 5. Expense Forecasting 6. Integrated Financial Model Part II: Managing the Financial Resources of a Venture 7. Monitoring Financial Performance 8. Day-to-Day Cash Flow Management and Forecasting Part III: Sources of Financing 9. Financing Over the Life of a Venture 10. Start-Up Financing from the Entrepreneur, Friends, and Family 11. Bootstrapping 12. External Sources of Funds: Equity 13. External Sources of Funds: Debt 14. Financing the High-Growth Business Part IV: Planning for the Entrepreneur's Transition 15. Business Valuation 16. Exit Planning
Jeffrey R. Cornwall is the inaugural recipient of the Jack C.
Massey Chair in Entrepreneurship at Belmont University, USA. He
also serves as the director of the Center for Entrepreneurship. He
has published five other books on entrepreneurship. He does
research in various areas of entrepreneurship and in business
ethics. His blog, The Entrepreneurial Mind
(www.drjeffcornwall.com), is one of the most popular small business
blogs on the web.
David O. Vang is a professor of finance in the Opus College of
Business at the University of St. Thomas, USA. He teaches and
researches in the areas of finance, economics, and real estate.
Dave has served as the CFO for a high-technology start-up company
and has performed over seventy different consulting assignments for
several organizations in areas such as derivatives, acquisitions,
leveraged buyouts, product and service costing, and corporate
finance.
Jean M. Hartman currently provides financial guidance working for a
nonprofit organization that serves the chronically homeless. Her
areas of interest include working with entrepreneurs and nonprofits
to develop their understanding of financial statements and the
critical importance of cash flow while applying ethical business
practices. She is a certified public accountant.
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