George Lois is one of America's most creative, prolific and celebrated advertising communicators. From his twenties, he has been a pioneer in developing the Creative Revolution in contemporary culture, transforming brands such as MTV, Tommy Hilfiger and USA Today. He is the only person ever to be inducted into The Art Directors Hall of Fame, The One Club Creative Hall of Fame, have Lifetime Achievement Awards from the American Institute of Graphic Arts, the Society of Publication Designers, as well as being a subject of the Masters Series at the School of Visual Arts. He lives in New York City.
"If I hadn't taken George Lois' damn good advice 25 years ago, I'd probably be poor today." - TOMMY HILFIGER "The only thing better than being with George Lois as he talks about big ideas, is having his wisdom in my back pocket." -STEVE HELLER "As soon as I heard of George Lois' Damn Good Advice it became required reading for 900 SVA students"- RICHARD WILDE, SVA "George Lois' new book is wonderful advice to every creative in the world." RICHARD MEIER "George Lois doesn't need advice. But the designer for whom legendary ad man" is practically a Homeric epithet has loads to share in "Damn Good Advice (for people with talent!)", a slim, fast-paced collection..." - "Print Magazine" "George Lois' brain is an interesting place...Get inspired gentlemen..." - "Urban Daddy Kempt" "Put "Damn Good Advice" on your coffee table and thumb through it daily for some insight on how to make your work and world better." - "Selectism.com" "It's an entertaining read, even for people outside the creative business." - "The New York Times 6th Floor blog" "In the meantime, my best (damn) advice to all you creative people out there (and if you're livin' this means you) is to pick up your very own copy of Georges' "Damn Good Advice" -- a bargain at thrice the price -- and read it (and re-read it) to tatters. We all need our heros." - "GQ"