A radical new guide to thinking and working creatively
Jonah Sachs is founder of the ethical brand and innovation consultancy Free Range Studios. His work has been awarded 'best of' honours at three separate SXSW Festivals, earned him a Webby award and been viewed tens of millions of times on YouTube. Fast Company has named Sachs one of the fifty innovators offering hope for the planet.
Unsafe Thinking delivers an array of fresh insights on creativity,
motivation and staying in “flow”.
*Daniel H. Pink, author of DRIVE*
In his fascinating new book Unsafe Thinking, the journalist and
expert on story telling and creativity, Jonah Sachs, talks about
how companies can be so focused on the consensus and the tried and
tested that they lose sight of a great opportunity . . . Sachs has
practical tips for success.
*Forbes*
Argues that now is not the time to play it safe.
*Management Today*
Challenging received wisdom is clearly not easy, especially when
that involves standing up to your superiors, or looking stupid in
front of your peers. But the greatest benefits of courage are,
Sachs argues, to be found in challenging yourself.
*Management Today*
An enchanting book about how to question the conventional,
challenge the status quo, and unlock the creative solutions right
under your nose.
*Adam Grant, author of ORIGINALS*
Practical and truly entertaining . . . A must-read for anyone
facing a changing world.
*Jonah Berger, author of CONTAGIOUS*
Unsafe Thinking explores the alternative to the tried and tested
solution . . . Unsafe thinking, Sachs suggests, is not only the way
to success at work, it is the route to “a more fulfilled, exciting,
and joyful life”.
*Financial Times*
A blazingly original book . . . Destined to become a classic.
*Mary Karr, author of THE LIARS’ CLUB*
Since none of us can see the next business breakthrough, we can
only emulate the people who have brought real innovation to market,
and challenge the team around us to think counter-intuitively, in
hopes of changing habits. I found some real insights along these
lines in a new book, Unsafe Thinking, by Jonah Sachs, who is one of
the influential social innovators I know. He outlines a set of
straightforward practices that both he and I believe we can all use
to create counter-intuitive breakthroughs ourselves. We don't need
to wait for lightning to strike, if we proactively improve our
ability to accept more seemingly outlandish solutions and
ideas.
*Inc.*
Written with considerable panache.
*People Management*
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