In New Rules of the Game, business leader Susan Packard shows you how to cultivate gamesmanship-a strategic way of thinking regularly seen in the video game and sports worlds, and most often among men-that develops creativity, focus, optimism, teamwork, and competitiveness.
Susan Packard has been on the ground floor and helped build powerhouse media brands such as HBO, CNBC, and HGTV. She is the cofounder of Scripps Networks Interactive and former chief operating officer of HGTV. Under Packard's helm, HGTV became one of the fastest growing cable networks in television history. Today, HGTV is available in more than 98 million U.S. homes and distributed in over 200 countries and territories. Packard helped build Scripps Network Interactive to a market value of over $10 billion. She can be found online at SusanPackard.com, @PackardSusan, and facebook.com/PackardSusan.
"A straightforward guide to success that deserves a prime spot on
the bookshelves of career women aspiring to reach the highest
corporate ranks."
—Kirkus Reviews
“When I read Susan Packard’s Ten Rules of Gamesmanship, I found
many relatable truths. In our family we did not list them as
‘rules’ but we learned by my mother’s example. Difficult balancing
acts, like being gracious while staying cool, and showing grit
while valuing being likeable to others, and if you fail, learn from
it and try again. I live many of Packard’s ‘rules of gamesmanship’
through my mother’s wise examples.”
—Rachael Ray
“Finding comfort competing, the importance of practicing many roles
on a team, and the key role that resilience plays – these define a
winning spirit. Susan’s book will be extremely useful to all women
navigating career choices”
—Margo Georgiadis, President, Americas, Google
“Susan Packard shares a successful formula for all in her new
book.”
—Paul Polman, CEO, Unilever, Inc., a Global Fortune 500 Company
“Packard’s New Rules of the Game gives practical insight that we
can all learn from.”
—Gina Bianchini, founder and CEO of Mightybell, cofounder of
www.LeanIn.org
“Susan’s strength and skill shine through in New Rules of the Game.
This book provides actionable steps for success in business.”
—David Zaslav, President and CEO, Discovery Communications
“The insights on gamesmanship in Susan Packard’s book will better
enable women, and men, to fulfill their potential every day.”
—John Bryant, CEO, Kellogg, a Fortune 500 Company
“With style that’s observant, insightful and funny, Packard teaches
the rules and the language of winners.”
—Sally Jenkins, Washington Post
“There’s no question that business advancement requires passion and
a spirit of competition, as well as collaboration. How women
can express this successfully is captured well in Susan Packard’s
New Rules of the Game.”
—Susan Cameron, CEO, Reynolds American, Inc., a Fortune 500
Company
“This book could become a new guide for women in business, helping
any one of you at home work your way to the top of your
industry.”
—Kristin Farley, ABC-News
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