Introduction: Thoughts on Structure
Making the Grid
Coming to order:A brief history of the grid in graphic design
Grid basics: Fundamental concepts of page structure
Building a grid: Making the structure that suits your needs
Using a grid: Considerations and best practices
Exhibits: Design projects based on grids
Breaking the Grid
On the other hand: A historical survey of non-structural design
techniques
Alternative architectures
Intuitive, relational, and conceptual
Considering the practical in the impractical
Exhibits: Design projects without grids
Directory of contributors
Index
Bibliography
About the author
Acknowledgments
Timothy Samara is a graphic designer based in New York City, where he divides his time between teaching, writing, lecturing, and freelance consulting through STIM Visual Communication. His 18-year career in branding and information design has explored projects in print, packaging, environments, user interface design, and animation. He has been a senior art director at Ruder Finn, New York's largest public relations firm, and senior art director at Pettistudio, a small multidisciplinary design firm. Before relocating to Manhattan, he was principal of Physiologic in Syracuse, located in upstate New York. In 1990, he graduated a Trustee Scholar from the Graphic Design program at the University of the Arts, Philadelphia. Mr. Samara is a faculty member at New York's School of Visual Arts, New York University, Purchase College/SUNY, and The New School, and has published six books on design and typography, all through Rockport Publishers: Making and Breaking the Grid; Typography Workbook; Publication Design Workbook; Type Style Finder; Design Elements; and Design Evolution.
Ask a Question About this Product More... |