John Mackey, co-founder and co-CEO of Whole Foods Market, has led the natural and organic grocer to a $16 billion Fortune 500 company. He is the co-author of Conscious Capitalism, a New York Times and Wall Street Journal bestseller. Mackey has been recognized by Ernst&Young, MarketWatch, Fortune, and Esquire as one of the best CEOs. Dr. Alona Pulde is a board-certified practitioner of Acupuncture and Oriental Medicine and Family Medicine Physician specializing in nutrition and lifestyle medicine, integrating the best of both fields into her practice. She was featured in the popular documentary Forks Over Knives, developed the Lifestyle Change Program used for patients in the film, and co-authored the New York Times bestseller, The Forks Over Knives Plan as well as Keep It Simple, Keep It Whole.Dr. Matthew Lederman is a board-certified Internal Medicine physician with an avid interest in the field of nutrition and lifestyle medicine. He was featured in the popular 2011 documentary Forks Over Knives and co-authored the New York Times bestseller, The Forks Over Knives Plan and Keep It Simple, Keep It Whole.
"Evangelical and passionate, Mackey, cofounder of Whole Foods Market, along with Pulde and Lederman (co-authors of The Forks Over Knives Diet), reaches beyond the typical diet plan tenets of eating right to feel better and lose weight; this plan is expressly intended to help save and extend lives."--Publisher's Weekly