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Tribal Business School - Lessons in Business Survival and Success From the Ultimate Survivors


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Table of Contents

Introduction. 1. Strategy and Competition. Kill or cooperate. 2. Change. Change or die. 3. Leadership. Respect, responsibility, courage and contribution. Leadership in traditional societies. Leadership as a contact sport. How to avoid messing up as a leader. 4. Learning to Lead. Role models and the role of books and courses. 5. Skills and Knowledge. From ?know what? to ?know how?: tacit versus explicit knowledge. 6. Information Management. Trust the messenger not the message, and never trust a spreadsheet. 7. Culture and Values. Respect for the community: social versus economic capital. Anthropology at your desk: discover your tribe?s culture. Tribal versus corporate culture: three tests. 8. Control and Systems. The lore and the law. Control and compliance. 9. Survival and Success. A journey to the dark side of the tribe. The social costs of the tribe. The struggle for economic success. 10. From Bush to Boardroom. Putting bush craft into practice. About the Book and Acknowledgements. Index.

About the Author

JO OWEN is a successful business leader, social entrepreneur and speaker. He is a co-founder of three charities: Teach First, which is now one of the UK?s top graduate recruiters, Future Leaders which develops head teachers for urban schools and StartUp which helps offenders start their own businesses on release from prison. As a business leader, Jo led a business in Japan for three years; he was a partner at Accenture and was the architect of what is now HBOS business banking. He was also the best nappy salesman in Birmingham and put the blue speckle in Daz. He has written extensively for the business press and his books include How to Lead and How to Manage (both Pearson). He is in demand as a speaker on leadership, change, organisation, strategy and the corporate tribe. He can be contacted at


?This is an entertaining read with many striking photos ? altogether, good food for thought.? (People Management, Thursday 17th April 2008)

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