Mike Finch first covered triathlon in 1991 as a sports journalist for the South African Press Association, and later as triathlon editor for leading cycling magazine Cycle. He played a part in the development of triathlon as a sport in his role as editor of Runner's World (South Africa), including an award-winning monthly column in the magazine. During his 19-year career as a sports journalist, Mike has completed over 50 triathlons, including two demanding Ironman challenges, in 1996 and 2001. UK Consultant Graeme Maw, PhD is Performance Director of the British Triathlon Association. US Consultant B.J. Hoeptner Evans works for USA Triathlon, the national governing body for triathlon and multi-sport in the United States. She was formerly editor of USA Cycling Magazine.