David Spark (@dspark) is a veteran tech journalist and founder of Spark Media Solutions (sparkmediasolutions.com), a brand journalism firm that helps its clients be seen as leading voices in their fields through brand-quality media production. The company has worked with clients such as IBM, Oracle, Microsoft, Dice, Yammer, IGT, Sprint, Alcatel-Lucent, Tripwire, Riverbed, Zoho, and IndyCar Racing. Since 1996, Spark and his articles have appeared in more than 40 media outlets including eWEEK, Wired News, PCWorld, ABC Radio, John C. Dvorak's "Cranky Geeks," KQED's "This Week in Northern California," and TechTV (formerly ZDTV). In addition to traditional media, Spark spent ten years working in advertising and marketing at various agencies, the last being Publicis Dialog, where as New Media Director he launched the company's New Media division. Spark also squandered more than a dozen years working as a touring standup comedian, a San Francisco tour guide, and comedy writer for The Second City in Chicago. Today, Spark co-hosts the weekly Tear Down Show roundtable podcast on the PodcastOne network. He blogs regularly on the Spark Minute and has been a regular contributor for Mashable, Socialmedia.biz, and Technologizer. Spark is a happily married father of two boys and lives in the San Francisco Bay Area.