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Extensive author appearances on TV and radio, including an interview on Bulls.com and ESPN1000; Books in the United Center team stores; Excerpt in issue of Bulls team magazine; Seasonal banner ads on Bulls.com; Posts to 27 millions Bulls.com Facebook and Twitter fans; Author to tweet to 45K Twitter followers.
Sam Smith has been covering the Chicago Bulls and the NBA for more than three decades, as reporter and columnist for The Chicago Tribune for 28 years, and currently for Bulls.com. Recipient of the prestigious Curt Gowdy Media Award from the NBA Hall of Fame, he also received the Professional Basketball Writers Association Lifetime Achievement award in 2011. He is the author of the classic bestselling book The Jordan Rules, for which he had unparalleled access to Michael Jordan and 1991-92 Chicago Bulls. He has written extensively for media outlets around the world, including ESPN.com, ESPN magazine, NBC Sports, Basketball Digest, The Sporting News, and for major publications in Japan and China.