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That Will Never Work
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About the Author

Marc Randolph is a veteran Silicon Valley entrepreneur, advisor and investor. Marc was co-founder of Netflix, serving as their founding CEO, as the executive producer of their website, and as a member of their board of directors.Although best known for starting Netflix, Marc's career as an entrepreneur spans more than four decades. He's founded or co-founded more than half a dozen other successful start-ups, mentored rising entrepreneurs including the co-founders of Looker Data which was sold to Google for $2.6 billion and invested in numerous successful tech ventures.He is a frequent speaker at industry events, works extensively with young entrepreneur programmes, sits on the board of the environmental advocacy group 1% for the Planet, and chairs the National Outdoor Leadership School's Board of Trustees.Website: marcrandolph.com

Reviews

Charming, fascinating and very funny. If you've ever wondered how to turn an idea into a global household name - or what happens when you try - Marc Randolph will demystify the world of Silicon Valley start-ups, and make you laugh a lot along the way. - Decca Aitkenhead, The Sunday TimesA charming first-person account of the early days of one of the most successful tech start-ups ever. An engaging read that will engross any would-be entrepreneur. - The Washington PostI love Netflix co-founder Marc Randolph's new book That Will Never Work because it's a fantastic example of how the creative process requires a balance of personal power and humility. You have to give yourself the psychological space to try things. Also really funny and entertaining. - Amy Cuddy, bestselling author of PresenceEngaging and insightful - Reed Hastings, CEO of NetflixNetflix was built on the vision and creative DNA of one man - Marc Randolph. As the founding CEO, his leadership defined the culture of Netflix and laid the groundwork for successive, global revolutions in how we make and consume entertainment. - Gina Keating, author of Netflixed: The Epic Battle for America's EyeballsMarc is an unusually brave soul. Marc's genius in recognizing that not knowing frees you to experiment and observe and to ultimately win. - Lloyd Tabb, founder of LookerMarc wastes no time cutting through the noise and identifying the truth. Every moment I have spent with Marc, whether it was as he formulated and launched Netflix or since then, has been truly rewarding. Marc understands what is important whether it is your product, your marketing, or your business plan. A remarkable and one of a kind visionary. - Mitch Lowe, founder of RedBox and CEO of MoviePassAn entertaining chronicle of creativity, luck, and unflagging perseverance. - Kirkus

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