Fishpond Gift Vouchers - Let them choose!

Shop over a million Toys in our Huge New Range

Strategic Management in Action


Product Description
Product Details

Table of Contents

1. Introducing the Concepts Chapter. 2. The Context of Managing Strategically. 3. Assessing Opportunities and Threats: Doing an External Analysis. 4. Assessing Strengths and Weaknesses: Doing an Internal Analysis. 5. Functional Strategies. 6. Competitive Strategies. 7. Corporate Strategies. 8. Strategic Management in Other Organization Types. Appendix 1: How To Do a Case Analysis. Appendix 2: Comprehensive Cases for Analysis. Index.

Promotional Information

Strategic Management in Action, 3rd Edition is clearly differentiated from other texts by its conversational writing style, increased use of pedagogy, and emphasis on students doing strategy. The volume effectively integrates strategy theory and strategy action in an exciting and engaging way.

Ask a Question About this Product More...
Write your question below:
Look for similar items by category
Home » Books » Business » Management » Strategy
Home » Books » Business » Management » General
This title is unavailable for purchase as none of our regular suppliers have stock available. If you are the publisher, author or distributor for this item, please visit this link.
Back to top