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Smartbomb
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What started as a game of "Pong," with little blips dancing across a computer screen, has evolved into a multi-billion-dollar industry that is changing the future, making inroads into virtually all aspects of our culture.Who are the minds behind this revolution? How did it happen? Where is it headed? In "Smartbomb," journalists Heather Chaplin and Aaron Ruby take the reader behind the scenes at gaming conventions, into powerhouse think tanks where new games are created, into the thick of the competition at cyberathlete tournaments, and into the homes of gamers for whom playing a role in a virtual world has assumed more relevance and reality than life in the real world.
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" The entertaining and vivid "Smartbomb" brings video games to life in all their bewildering, provocative, and disturbing forms." -- "The Boston Globe" " A voyeuristic, enjoyable journey through the bizarre and fiscally fertile subculture of an industry exploding in popularity and relevance. . . . The writing is quick and informative, and the book is a smart read for those who want to learn from the people who keep gamers so entertained." -- "Fast Company" "The entertaining and vivid "Smartbomb" brings video games to life in all their bewildering, provocative, and disturbing forms." -- "The Boston Globe" "A voyeuristic, enjoyable journey through the bizarre and fiscally fertile subculture of an industry exploding in popularity and relevance. . . . The writing is quick and informative, and the book is a smart read for those who want to learn from the people who keep gamers so entertained." --"Fast Company" "Smartbomb is a book that might have been only an enthralling read about a burgeoning industry, but Chaplin and Ruby have gone one step further and produced something of importance. It's the story of the future....A surprisingly poignant book." --USA Today " Smartbomb is a book that might have been only an enthralling read about a burgeoning industry, but Chaplin and Ruby have gone one step further and produced something of importance." -- USA Today

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