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Slim by Design


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About the Author

Brian Wansink PhD is the Director of the Cornell Food and Brand Lab at Cornell University and the pioneer of the Small Plate Movement. He is the lead author of over 200 academic articles and books on eating behaviour, including the bestselling Mindless Eating: Why We Eat More Than We Think.


'[Slim by Design] is crammed with ideas to make it easy to eat healthier - without even noticing that you're making changes. The book is fascinating, and surprisingly lively and funny - this isn't a dry review of the literature. It's a fun read.' -- Gretchen Rubin, author of The Happiness Project 'Wansink's hotly anticipated new book, Slim By Design, is packed with research that shows how we can change the way we interact with our environments to make eating healthy a no-brainer.' -- 'Professor Wansink's Slim By Design theory is about changing your eating environment to lose weight.' -- The Daily Mail 'Slim By Design provides tons of practical and useful tips to help you and your family seamlessly improve your eating habits and make better food choices.' --

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