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America's #1 real estate broker and charismatic co-star of Bravo's Million Dollar Listing New York shares the secrets of his unique approach to selling
Fredrik Eklund has closed over two billion dollars in residential real estate. In 2010, he became Managing Director at Prudential Douglas Elliman, the largest real estate brokerage on the East Coast, alongside his business partner John Gomes. His clients include Cameron Diaz, Justin Timberlake, John Legend and Daniel Craig. He is currently one of three New York City brokers starring in the TV series Million Dollar Listing New York. Fredrik's co-writer Bruce Littlefield is a TV personality, bestselling author of numerous books, including Airstream Living, and co-author of many New York Times bestsellers, including Barbara Corcoran's Use What You've Got.
With The Sell, Fredrik Eklund has created the modern day How to Win Friends and Influence People. If you're looking for how to achieve success in the 21st century, the answer is in your hands. -- Tom Doctoroff, CEO, J. Walter Thompson, and author of Twitter is Not a Strategy The number one trait I always looked for when I was hiring someone for my company and what I look for now when I'm investing in entrepreneurs on Shark Tank is passion, a need to succeed. Someone who'd rather die than not be the best. That's Fredrik, and after reading this book, that will be you, too. -- Barbara Corcoran, founder of the Corcoran Group, ABC's Shark Tank investor, and author of Shark Tales Fredrik could sell ice to an Eskimo. I can't do a high kick, but I'm excited to learn his other tricks! -- Andy Cohen, television host and producer, and author of New York Times bestseller The Andy Cohen Diaries Fredrik is one of the most fun and talented people in real estate sales today. He always delivers with undeniable charisma and this book is no exception. -- Ivanka Trump, VP of real estate development and acquisitions at the Trump Organization and author of The Trump Card