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Raising Venture Capital for the Serious Entrepreneur
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Table of Contents

Preface Introduction Crediitica, Inc. Case Study Section A: Understanding the Basics of the Venture Capital Method 1.Developing a Financing Map 2.Getting to the First Stepping Stone 3.The Unique Cash Flow and Risk Dynamics of Early Stage Ventures Section B: Raising the Finance 4.Determining the Amount of Capital to Raise and What to Spend It On 5.Getting Behind How Venture Capital Firms Think 6.Creating a Winning Business Plan Section C: Valuing the Early Stage Venture 7.Funding Early-Stage Companies Section D: Negotiating the Deal: Term Sheets 8.Agreeing a Term Sheet with a Venture Capitalist 9.Terms for Splitting the Rewards 10.Allocating Control Between Founders/Management and Investors 11.Aligning the Interests of Founders/Management and Investors Section E: Exercises 12.Term Sheet Exercises Appendix A Appendix B

About the Author

Dermot Berkery is a general partner with Delta Partners, a leading European venture capital company that invests in Ireland and the United Kingdom. He has led investments in early-stage companies in sectors such as software, electronics, mobile services, medical components, and security equipment. Mr. Berkery was formerly a Senior Manager with McKinsey & Co., where he served clients across the U.S., Europe, Australia, and Asia, focusing mainly on financial services and energy. He also lectures on entrepreneurial finance at the MBA program at University College Dublin.

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