Charles Duhigg is an investigative reporter for The New York Times. He is a winner of the National Academies of Sciences, National Journalism, and George Polk awards, and was part of a team of finalists for the 2009 Pulitzer Prize. He is a frequent contributor to This American Life, NPR, PBS NewsHour, and Frontline. A graduate of Harvard Business School and Yale College, he lives in Brooklyn with his wife and two kids.
"Sharp, provocative, and useful."--Jim Collins
"Few [books] become essential manuals for business and living.
The Power of Habit is an exception. Charles Duhigg not only
explains how habits are formed but how to kick bad ones and hang on
to the good."--Financial Times "Entertaining . . . enjoyable
. . . fascinating . . . a serious look at the science of habit
formation and change."--The New York Times Book Review "Cue:
see cover. Routine: read book. Reward: fully comprehend the art of
manipulation."--Bloomberg Businessweek
"A fresh examination of how routine behaviors take hold and whether
they are susceptible to change . . . The stories that Duhigg has
knitted together are all fascinating in their own right, but take
on an added dimension when wedded to his examination of
habits."-- Associated Press "There's been a lot of research
over the past several years about how our habits shape us, and this
work is beautifully described in the new book The Power of
Habit."--David Brooks, The New York Times "A first-rate
book--based on an impressive mass of research, written in a lively
style and providing just the right balance of intellectual
seriousness with practical advice on how to break our bad
habits."--The Economist "I have been spinning like a top
since reading The Power of Habit, New York Times journalist Charles
Duhigg's fascinating best-seller about how people, businesses and
organizations develop the positive routines that make them
productive--and happy."--The Washington Post "An absolutely
fascinating . . . book [that explores] a startling and sometimes
dismaying collision between the increasingly sophisticated
scientific understanding of habits--how they're formed, how they
can be disrupted and changed--and, among other things, companies'
efforts to use that knowledge to steer your habits and money their
way."--Wired "If Duhigg is right about the nature of habits,
which I think he is, then trying to get rid of these bad habits
won't work. Instead, what is needed is to teach the managers to
identify the cues that lead to these bad habits and rewards, and
then learn alternative routines that lead to similar rewards, i.e.
business and personal success."--Forbes "The Power of
Habit is chock-full of fascinating anecdotes . . . how an early
twentieth century adman turned Pepsodent into the first bestselling
toothpaste by creating the habit of brushing daily, how a team of
marketing mavens at Procter & Gamble rescued Febreze from the
scrapheap of failed products by recognizing that a fresh smell was
a fine reward for a cleaning task, how Michael Phelps' coach
instilled habits that made him an Olympic champion many times over,
and how Tony Dungy turned the Indianapolis Colts into a Super
Bowl-winning team."--Los Angeles
Times
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