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The Power and Influence of Illustration


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Table of Contents

Introduction Lessons from History 1. From the Birth of Culture to Evolution 2. Victoriana to Disney 3. Mid 20th Century and the Digital Revolution The Language of Drawing 4. Icons, Semiotics and Identity 5. Metaphor, Wit, Sarcasm and Perversion 6. Rhetoric and Subject Matter Context, Impact and Consequence 7. Ethics, Censorship and Moral Responsibility 8. Presenting Knowledge, Advertising and Propaganda 9. Entertainment, Journalism and Literature Contemporary and Future Practice 10. Innovation and Problem Solving 11. Communication's Effectiveness, Function and Significance 12. Authorship and the Skills of the Illustrator Index Further Reading Bibliography

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Looks at strategies employed in conveying messages and persuasion through illustration, and shows how readers can utilise these tools in their own work to great effect.

About the Author

Professor Alan Male is an illustrator, academic and writer. He directed the Illustration Programme at Falmouth University for many years, leading it to gain an international reputation for excellence. He is now Emeritus Professor and a keynote speaker on the international stage.


An excellent book that provides a good grounding in the historical context and development of Illustration that becomes increasing philosophical, more intellectually challenging and questioning of the role of the contemporary illustrator. * Nigel Coton, Lecturer in Illustration at Norwich University of the Arts, UK *

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