Promotional Information

First print run of 25,000

Confirmed interview with Charlie Munger in The Wall Street Journal on publication


PR outreach by Fortier PR targeting coverage in top-tier media focused on finance, business, and entrepreneurship


Print and digital galley mailing to trade review publications, mainstream media, and influential founders, CEOs, VCs, investors, and executives


Creation of promotional material including book excerpts and teaser videos for distribution in print and online


Promotional website at stripe.press/poor-charlies-almanack


Paid and organic promotion on Stripe Press and Stripe social media and newsletter channels

About the Author

Charles T. Munger (1924-2023) was an investor, businessman, and former real estate attorney. He was the vice-chairman of Berkshire Hathaway, the multinational conglomerate controlled by Warren Buffett. He was chairman of Wesco Financial Corporation from 1984 to 2011. He was also chairman of the Daily Journal Corporation and a director of Costco Wholesale Corporation. Peter D. Kaufman is the chairman and CEO of Glenair, Inc. He is a former director of Wesco Financial Corporation and Daily Journal Corporation. In 2005, he edited and published Poor Charlie's Almanack, a compilation of talks given by his longtime friend Charlie Munger. He lives in California. Warren E. Buffett is the chairman and CEO of Berkshire Hathaway.
John Collison is the cofounder and president of Stripe, which builds financial infrastructure for the internet.

Reviews

"This book is something of a publishing miracle-never advertised, yet year after year selling many thousands of copies from its Internet site."



-Warren Buffett, CEO of Berkshire Hathaway








"Charlie Munger was born before corporate speak, before business leaders minced words to obscure truths. But Charlie Munger's words have always cut like a knife-and that sharp spirit of truth-seeking built Berkshire into what it is today. We should all aspire to such clarity."


-Katherine Boyle, general partner at a16z





"Poor Charlie's Almanack is a timeless classic that will change how you approach life. There is a billion-dollar education inside this book."




-Shane Parrish, founder of Syrus Partners and Farnam Street






"This book is the best way to learn from Munger and his ideas. It's a must-read for anyone interested in thinking clearly, rationally, and effectively."




-Ana Lorena Fabrega, author, educator, and chief evangelist at Synthesis





"Charlie Munger's insights are timeless. Some of these speeches were delivered over 20 years ago, but they feel like they could have been given yesterday."


-Tyler Hogge, venture partner at Pelion





"If I could only read one book to help me succeed in life and business, this is the book I'd read. Charlie's timeless wisdom has inspired millions and will continue to resonate for generations to come."


-David Senra, creator of the Founders podcast








"This book is indispensable reading that will benefit investment professionals and retail investors alike... The rerelease of Munger's bountiful wit and wisdom is a celebration of nearly a century of success and deserves to be at the top of our reading lists."


-Ian Robertson, CFA Institute