Ways in to the Text
Who are Richard H. Thaler and Cass R. Sunstein?
What does Nudge: Improving Decisions About Health, Wealth, and Happiness Say?
Section 1: Influences
Module 1: The Author and the Historical Context
Module 2: Academic Context
Module 3: The Problem
Module 4: The Author's Contribution
Section 2: Ideas
Module 5: Main Ideas
Module 6: Secondary Ideas
Module 7: Achievement
Module 8: Place in the Author's Work
Section 3: Impact
Module 9: The First Responses
Module 10: The Evolving Debate
Module 11: Impact and Influence Today
Module 12: Where Next?
Glossary of Terms
People Mentioned in the Text
Mark Egan is a doctoral candidate in behavioural science at the University of Stirling Management School. He holds an MSc in human decision science from Maastricht University and, in addition to his doctoral research, works with the Behavioural Insights Team advising the UK government on behavioural science and policy decisions.