Ways in to the Text Who are Richard H. Thaler and Cass R. Sunstein? What does Nudge: Improving Decisions About Health, Wealth, and Happiness Say? Section 1: Influences Module 1: The Author and the Historical Context Module 2: Academic Context Module 3: The Problem Module 4: The Author's Contribution Section 2: Ideas Module 5: Main Ideas Module 6: Secondary Ideas Module 7: Achievement Module 8: Place in the Author's Work Section 3: Impact Module 9: The First Responses Module 10: The Evolving Debate Module 11: Impact and Influence Today Module 12: Where Next? Glossary of Terms People Mentioned in the Text Works Cited
Mark Egan is a doctoral candidate in behavioural science at the University of Stirling Management School. He holds an MSc in human decision science from Maastricht University and, in addition to his doctoral research, works with the Behavioural Insights Team advising the UK government on behavioural science and policy decisions.
Thaler and Sunstein create persuasive arguments and dealing
effectively with counter-arguments. This little booklet explores
this seminal work. It offers an additional learning resource
structuring and explaining the main contents. It is structured in
three main parts: influences, ideas, and impact.
Lucia A. Reisch Journal of Consumer Policy
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