Australasia's Biggest Online Store

Shop over a million Toys in our Huge New Range

The Myths of Creativity
By

Rating
Product Description
Product Details

Table of Contents

1 The Creative Mythology 1 2 The Eureka Myth 17 3 The Breed Myth 33 4 The Originality Myth 49 5 The Expert Myth 67 6 The Incentive Myth 87 7 The Lone Creator Myth 105 8 The Brainstorming Myth 125 9 The Cohesive Myth 141 10 The Constraints Myth 159 11 The Mousetrap Myth 177 Notes 195 Acknowledgments 203 About the Author 205 Index 207

About the Author

David Burkus is the founder and editor of LDRLB , an online publication that shares insights from research on leadership, innovation, and strategy. He is assistant professor of management at Oral Roberts University and also a regular columnist for 99U and The Creativity Post . He lives outside Tulsa, Oklahoma, with his wife and son. For more information, please visit www.davidburkus.com or on Twitter via @davidburkus.

Reviews

"This is an engaging book that makes its case in good, clear language" (The Financial Times, October 2013.)

Ask a Question About this Product More...
Write your question below:
Look for similar items by category
Home » Books » Business » General
Home » Books » Business » Leadership
How Fishpond Works
Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.
Webmasters, Bloggers & Website Owners
You can earn a 5% commission by selling The Myths of Creativity: The Truth About How Innovative Companies and People Generate Great Ideas on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!
Authors / Publishers
Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!
Item ships from and is sold by Fishpond.com, Inc.
Back to top