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The Myth of Consumerism


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Table of Contents

Preface Acknowledgements Introduction Part One THE IDEOLOGY OF CONSUMERISM 1. The Latest Ideology of Consumerism 2. The Symbolic Value of Consumption 3. Consumption, Identity and Lifestyle 4. Consumption and Freedom Part Two EXPLAINING INDIVIDUAL CONSUMPTION 5. Compelled to Consume 6. Compelled to Consume More Part Three CONSUMPTION, CAPITALISM AND POST-CAPITALISM 7. Consumption for What? Digression: Elitism, Adorno and Football Notes and References Index

About the Author

Conrad Lodziak previous books include Manipulating Needs: Capitalism and Culture and Andre Gorz: A Critical Introduction, both published by Pluto Press.

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