Martha Stewart is America's foremost lifestyle guru and a phenomenon in the business world. Her award-winning magazine, Martha Stewart Living, and her bestselling product lines have made her one of the foremost guides to stylish living. She has won numerous honours and is also a bestselling author.
Stewart, Martha. The Martha Rules: 10 Essentials for Achieving Success As You Start, Build, or Manage a Business. 4 cassettes. unabridged. 5 hrs. Books on Tape. 2005. ISBN 1-4159-2810-X. $54; 8 CDs. ISBN 1-4159-2811-8. $72. bus Arguably now an unquestionable force in the business world, Martha Stewart Living Omnimedia (MSLO) is a billion-dollar corporation, and Stewart's TV and Sirius satellite radio shows provide round-the-clock how-to content that adds to her ever-increasing number of published titles. This success naturally results in an increasing demand for information on her life and her business secrets. In Martha Rules, Stewart discusses practical strategies and advice, including being passionate about your business, discovering the "Big Idea," teaching others so you can learn, integrating quality into all aspects of the business, and taking risks, not chances. The domestic diva focuses on helping listeners recognize their own entrepreneurial instincts and channel their interests and skills into starting or building a business. While the tips will not be new to savvy listeners well versed in the saturated business genre, Stewart's own personal approach will definitely have an impact on her countless fans who will more likely respond to her typical monotone delivery better than listeners not accustomed to her distinctively droll style. Copyright 2006 Reed Business Information.
 |
Ask a Question About this Product More... |
|
