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Leading the Revolution

New or Used: 2 copies from $4.94
New or Used: 2 copies from $4.94

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Table of Contents

Preface I Facing Up to the Revolution 1 The End of Progress* 2 Rising Expectations, Diminishing Returns* II Finding the Revolution 3 Business Concept Innovation* 4 Be Your Own Seer* III Igniting the Revolution 5 Corporate Rebels 6 Go Ahead! Revolt! IV Sustaining the Revolution 7 Gray-Haired Revolutionaries* 8 Design Rules for Innovation* 9 The New Innovation Solution* Notes Bibliography Index About the Author *2nd Edition Changes: Examples on UPS and Semex have replaced Enron and Cisco Chapters 1-3 are heavily revised Chapters 7 and 8 are almost entirely new Chapters 4 and 9 are revised, though to a lesser extent than 1 and 3

About the Author

Gary Hamel is a founder and chairman of Strategos, and Visiting Professorof Strategic and International Management at the London Business School. He is the co-author of the international bestseller, Competing for the Future.


A fixture in the Harvard Business Review, and the man who introduced the phrase "core competencies" into the business lexicon, Hamel urges everyone, including managers of old-line companies, to lead a business revolution by fully implementing e-commerce, participating in cooperative techniques such as joint ventures, engaging in "co-oppetition" (selective cooperation between competitors) and taking advantage of the general upheaval in the marketplace. Hamel, a consultant on the faculty of both the London School of Economics and the Harvard Business School, makes his case forcefully and clearly: the "gale of creative destruction [theorized by economist Joseph Schumpeter] has become a hurricane. New winds are battering down the fortifications that once protected the status quo." The solution, he argues, is simple: imagine the kind of future you want for your company, then go out and create it. Businesspeople have to rethink everything they've ever learned, he argues, because firms will either become revolutionaries or will become irrelevant. In addition to cheerleading for change, Hamel fills his book with examples of companies large (Enron) and small (Sephora) that have seized huge competitive advantages by changing either their mission or the way business is done in their industry. Some of Hamel's fansÄand they are legionÄmay be disappointed by this volume, however, because it co clearly echoes Hamel's earlier writings. Even so, his powerful presentation may well spur to action those not already familiar with his work. 150,000 first printing; $250,000 ad/promo. (Sept.) Copyright 2000 Cahners Business Information.

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