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Land Rover Design - 70 years of success


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Table of Contents

Chapter 1: 1947-1959. Early Days of Land Rover Design Chapter 2: 1960-1979. David Bache era and Range Rover Chapter 3: 1980-1989. Independence and Discovery Chapter 4: 1990-1995. Canley studio and a new owner - BMW Chapter 5: 1996-2000. Geoff Upex era and Gaydon studio Chapter 6: 2001-2008. The Ford years Chapter 7: 2008-2010: The arrival of Gerry McGovern and Tata Chapter 8: 2011-2017: Rapid expansion of design activities Chapter 9: Current Land Rover design Appendix 1: Glossary of design terms Appendix 2: Land Rover project code numbers

About the Author

Nick Hull has over 25 years' experience as a designer, academic and writer on automotive design. He started his career as a designer at Jaguar, working on the XJ220 and then worked for Honda from 1992-2002, initially heading up the interior design studio in Germany. Since 2002 he has taught at Coventry University on the Automotive and Transport Design course. His areas of research include the history of automotive design and the evolution of car design methods over time. He is also a contributor to several publications, including Car Design News and its sister publication, Interior Motives magazine.


Surprisingly, despite the plethora of Land Rover books over the last 70 years, this is the very first one devoted to the design of our favourite vehicles. Author Nick Hull, a lecturer on automotive design, takes us on a fascinating journey from Red Wharf Bay and that first sketch in the sand by Maurice Wilks through to the present day and the creative thinking of Gerry McGovern, Director of Design at Land Rover and probably the most misunderstood guy to work there. To many McGovern is the ultimate pantomime villain, but when he explains to the author what makes him tick it is genuinely compelling reading. We'd recommend this book to anyone with an interest in the evolution of Land Rover design and the men behind it. The quality is sublime. - Land Rover Monthly. It takes a 240-page hardback like this to really bring one the sheer variety, imagination and, yes, brilliance of Land Rover design over the past seven decades. A brief flick through this book reveals what an amazing range of vehicles has been produced in those 70 years. A superbly illustrated, thoroughly researched and engrossing history, this is well worth your money. - Octane. A new release from design journalist Nick Hull, this book offers a detailed insight to the company's design story, from the early days of Land Rover in Solihull to the latest generation of the Range Rover Velar. This book details the personalities involved in the various projects since the late 1940s up to the present day - the designers, modellers and studio engineers. This book tells their story, often using their own words and is a fitting tribute to the spirit and ethos of Land Rover design and engineering. Making this edition fascinating is formerly unpublished photos of design sketched and prototype models, in-depth interviews with Land Rover project staff past and present, 1970s and 1980s stillborn ideas, the SD5, Llama and Challenger, a complete list of Land Rover project codes and a design glossary. - Classic Land Rover. It's well worth a read! Land Rover Owner International I can think of no finer tribute to a great British automotive success story than Nick Hull's thorough, detailed and superbly produced 240 page hardback book Big End/All Torque The book does a superb job of exploring how all the assorted variants came into being. classic car weekly. "Like Land Rovers, this handsome volume is not inexpensive, but it is well worth the outlay if you are a Land Rover enthusiast or a student of design" - Norm Mort, Freelance. Well illustrated, this book should delight owners of any of the models featured, but it deserves a wider audience simply because it is so interesting and readable. - New Zealand Classic Car. The developmental tales from sketch to model to full-size clay are absorbing, especially the cancelled projects. - Motor Sport.

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