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Key Concepts in Public Relations

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Table of Contents

300-400 concepts and terms, organized alphabetically.

Promotional Information important and useful addition to public relations collections...' - Reference Reviews

About the Author

SANDRA CAIN is a Senior Lecturer in public relations, communication and writing at Southampton Solent University, UK. She is a member of the Chartered Institute for Public Relations and the Society of Authors. Her publications to date include seven books, several chapters in books and numerous magazine articles.


' important and useful addition to public relations collections...' - Reference Reviews

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