Table of contents, The International Business Environment, 2nd edition
Chapter 1- The International Business Environment
Chapter 2- The Competitive Environment
Chapter 3- The International Economic Environment
Chapter 4- The Technological Environment
Chapter 5- The International Cultural, Demographic and Social Environment
Chapter 6- The Ecological Environment
Chapter 7- The International Political Environment
Chapter 8- The legal Environment
Chapter 9- Globalisation, challenges and changes
Aimed at undergraduate students taking an introductory module on the context and environment of business as part of an International Business, Business Studies or Management degree.
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