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The Inside Story of Viz
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Lead title This is the straight-talking, fascinating story of Viz magazine, founded in 1979 by Chris Donald -- editor until 1999. Chris tells the remarkable story of the magazine, from the tatty rag produced in his Newcastle bedroom to becoming one of the bestselling magazines in the UK. A fantastically well written, nostalgic look at life in the Seventies. At its peak Viz sold 1.25 million copies per issue and 250,000 copies of each of its annuals. The book contains a considerable amount of unpublished material such as early cartoons, photographs and caricatures of the people involved. Advertising promotions in conjuction with lad's mags, Guardian Guide etc. Chris will be contributing to the TV programme Banned in the UK, which will air Spring 2005 on Channel 4's prime slot, and will name check the book in his caption.

About the Author

Chris Donald was the creator of Viz magazine and drew its first characters. He was responsible for all the magazine's written content for over 20 years.

Reviews

'Donald is lucid and engaging, and he's affably disrespectful to the celebrities he meets when his life turns (relatively) showbiz.' Q Magazine 'Chris fires out jokes and anecdotes with the rapid-fire intensity and lewdness of Sid the Sexist downing seven like Newkie Broons.' Front Magazine '!a very good read. It is briskly executed in the Viz house style: a rude and brutally accurate tabloidese.' New Statesman '!.details his (Donald's) hilarious, bitter and often inspirational struggle to keep alive the spirit of something special as it moves towards the mainstream.' The Observer '...hugely enjoyable autobiography.' !'it's the irreverent portraits of the eccentrics he met along the way that make this book so amusing.' New Statesman

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