Bob Carroll (1936–2009) was founder and executive director of the Professional Football Researchers Association and the author of more than twenty books, including When the Grass Was Real: Unitas, Brown, Lombardi, Sayers, Butkus, Namath, and All the Rest: The Best Ten Years of Pro Football. Pete Palmer is a statistician, baseball analyst, and former consultant to Sports Information Center. John Thorn has been the official historian for Major League Baseball since 2011. Together Thorn and Palmer were lead authors of The Hidden Game of Baseball: A Revolutionary Approach to Baseball and Its Statistics, also published by the University of Chicago Press.
"The book that started it all. A visionary approach to football two
decades ahead of its time.”
*Brian Burke, ESPN sports data scientist, creator of expected
points added, win probability, win rates*
"Everyone who reads this seminal classic will see the game
differently. The concepts are as important for football coaching
and scouting veterans as they are for aspiring analysts."
*Patrick Ward & Brian Eayrs, Seattle Seahawks research and
analytics*
"Before this book, zero teams made the ‘correct’ choice to go for
it on fourth down most of the time. Now, roughly half the league
does. Football’s significant shift toward analytics and the game’s
ever-growing popularity both owe a debt of gratitude to this book,
which established some of the fundamental principles of how we
think about the game today."
*Eric Eager, vice president of research and development at
SumerSports, formerly at Pro Football Focus*
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