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Good Risks: Discovering the Secrets to Orix's 50 Years of Success
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Table of Contents

Acknowledgments ix About the Author xi Introduction 1 Chapter 1: New York, the Money Center 11 A Trusted Advisor 13 A Professional Money Manager 20 Chapter 2: Dallas, the Nerve Center 27 Orient Leasing and ORIX DNA 33 Millions Become Billions 40 A Bicultural Banker as CEO 48 Chapter 3: Dublin, the Flight Center 59 Corporate Culture 65 What Makes Us Special 71 Chapter 4: Sydney, Plus Thoughts on India 81 India: Challenges and Rewards 86 Chapter 5: Singapore, the Gateway to Asia 91 Asian Markets Today and Tomorrow 98 Chapter 6: Tokyo, the Global HQ 101 Coming Home to Japan 102 Inside Story 107 Chapter 7: Getting the Background 113 American Seeds, Japanese Soil 119 Why Can?t We Do This Overseas? 123 Chapter 8: ORIX Hits a Home Run 127 Quality in Services = Equality at Home 129 Chapter 9: China, a Learning Experience 135 The Chinese Ex?]Bureaucrat 136 The Japanese Ex?]Manager 140 The Real China Story 143 Chapter 10: The President on Strategy 147 Finding a Comfort Zone 149 China: No One to Blame but Ourselves 151 Korea: Diff erent Challenges 154 The Business of Energy 155 From Localization to Global Expansion 159 Chapter 11: Meeting the DNA 165 A Journey Above the Clouds 169 Hits and Misses 174 Today and Tomorrow 179 Chapter 12: Baseball Friends 185 Epilogue 193 Two Quibbles about This Book 194 What Is the ORIX Way? 196 Index 199

About the Author

DAVID W. RUSSELL, President of Russell Communications International, is an author and corporate communications specialist who has lived in Japan on and off for 30 years. He has given seminars and consulted with senior executives at many of Japan's leading corporations. David has authored more than 10 books and dozens of magazine and newspaper articles, including pieces for Forbes, The Economist, and Harvard Business Review. He has received numerous awards, including Best Business & Management Book of the Year in the United States.

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