About the Author

Calvert Crary is the Executive Director of FlowerSchool New York and FlowerSchool Los Angeles. After over a decade as a professional photographer, shooting mostly lifestyles and fashion, Calvert made the transition to floral entrepreneur in 2006. Having opened and successfully run three flower businesses in New York City simultaneously, he not only knows his way around the camera but the cut flower world as well. Calvert has trained and coached many students on how to open shops and reorganize existing floral businesses into thriving careers.

Reviews

Because Crary has a front-row seat to all the modern designs and creative artists in the marketplace, his book is truly an encyclopedia of design, resources and having fun with flowers to brighten your life and others.--FlowerPowerDaily
This visually stunning offering from Crary, executive director of FlowerSchool New York, highlights the creative potential of flower arranging...the pay-off will be rich for any gardener who sees flowers as an ideal artistic canvas.
--Publisher's Weekly

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