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Financial Analysis
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Table of Contents

About the Author. Preface. PART ONE Overview. Chapter 1 Introduction. Chapter 2 The Role of Financial Analysis. PART TWO Financial Analysis. Chapter 3 Evaluating Capital Investments. Chapter 4 Evaluating Financing Options. Chapter 5 Evaluating Cash Flow. Chapter 6 Evaluating Acquisition Targets. Chapter 7 Increasing Shareholder Value. Chapter 8 Intangible Asset Measurement and Performance Enhancement. Chapter 9 Breakeven Analysis. Chapter 10 Business Cycle Forecasting. PART THREE Operational Analysis Chapter 11 Evaluating Management Performance. Chapter 12 Analyzing Process Cycles. Chapter 13 Product and Service Profitability Analysis. Chapter 14 Financial Analysis of Operational Topics. Chapter 15 Capacity Utilization Analysis. PART FOUR Other Analysis Topics. Chapter 16 Financial Analysis with an Electronic Spreadsheet. Chapter 17 ?What If ? Analysis with an Electronic Spreadsheet. Chapter 18 Financial Analysis Reports. Chapter 19 Determining the Cost of Capital. Chapter 20 Analyzing Risk. APPENDICES. Appendix A Symptoms and Solutions. Appendix B Commonly Used Ratios. Index.

About the Author

STEVEN M. BRAGG, CPA, CMA, CIA, CPM, CPIM, has been the chief financial officer or controller of four companies, as well as a consulting manager at Ernst & Young. He received a master's degree in finance from Bentley College, an MBA from Babson College, and a bachelor's degree in economics from the University of Maine. He has also written or cowritten the following books: Accounting and Finance for Your Small Business, Accounting Best Practices, Accounting Reference Desktop, Advanced Accounting Systems, Controllership, Cost Accounting, Financial Analysis, Just-in-Time Accounting, Managing Explosive Corporate Growth, Outsourcing, Sales and Operations for Your Small Business, and The Controller's Function.

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