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The Every Day MBA


Product Description
Product Details

Table of Contents

List of figures


About the author

About this book


Part 1 How to make The Every Day MBA work for you

1 Management and the MBA

2 You and your personal development

Part 2 Tactical MBA thinking: how to organise resources

3 Processes and operations

4 People

5 Finance 1: accounting

Part 3 Strategic MBA thinking: how to manage the big picture

6 Marketing

7 Strategy

8 Finance 2: corporate finance and governance

9 Global and international business

Part 4 Critical MBA thinking: how to master management

10 Leadership

11 Corporate reputation, social responsibility and sustainability

12 Reflective practice: management stripped bare



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