1. Traditional and Niche Events in Sport, Recreation and Tourism [Cheryl Mallen and Lorne J. Adams] 2. The Concept of Knowledge in Event Management [Cheryl Mallen] 3. The Role of the Event Manager: To be a Facilitator [Amy Cunningham and Joanne Maclean] 4. The Event Planning Model: The Development Phase [Maureen Connolly, Lorne J. Adams and Cheri Bradish] 5. The Event Planning Model: The Event Operational Planning Phase [Cheryl Mallen] 6. The Event Planning Model: The Event Implementation, Monitoring, and Management Phase [Lorne J. Adams] 7. Event Operational Planning Issues and Strategies [Nicole Greco and Cheryl Mallen] 8. The Event Planning Model: The Event Evaluation and Renewal Phase [Scott Forrester and Lorne Adams] 9. Safeguarding the Natural Environment in Event Management [Chris Chard, Matt Dolf, and Greg Dingle] 10. Facilitating Quality in Event Management [Craig Hyatt and Chris Chard] 11. Event Bidding [Cheryl Mallen] 12. Politics in Event Bidding and Hosting [Trish Chant-Sehl] 13. Ethics in Event Operational Planning [Cheryl Mallen] 14. Conclusions [Lorne Adams]
Cheryl Mallen is Associate Professor in the Department of Sport Management at Brock University, Canada. Her research involves knowledge, event management and environmental sustainability. She is well published, with articles in the Journal of Sport Management, Sport Management Review and European Sport Management Quarterly as well as other journal outlets. Lorne J. Adams is an Associate Professor (Retired) in the Department of Kinesiology at Brock University, Canada. He is the recipient of four teaching awards, including the prestigious 3M Teaching Fellowship. He has been a coach and served as Athletic Director for 10 years.