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Electronic Value Exchange

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Table of Contents

Setting the Stage: Money, Credit, and Payments in America Associating: Dee Hock and the Creation of the Organization Crafting the Social Dynamics: Staffing, Operating Regulations, and Advertising Automating Authorization: BASE Automating Clearing and Settlement: BASE II and III Expanding the System: Organizational and Technical Growth Automating the Point of Sale: Encoding Standards and Merchant Dial Terminals Challenging Conceptual Barriers: EFT and The Debit Card Negotiating Roles: Controversies and the End of an Era Conclusions: Towards a General Socio-technical History of Payment Systems


From the reviews: "In this well-written, concise volume Stearns ... details both the technological and organizational challenges that Visa had to overcome in order to link merchants and financial institutions into a seamless worldwide electronic network. ... a valuable contribution to not only the history of technology, but the broader fields of financial, consumer, and business history. ... Among the many strengths of this book is its crystal clear writing style. ... Overall, Electronic Value Exchange will be of interest to a wide variety of scholars." (David L. Mason, EH, February, 2012) "David L. Stearns argues in Electronic Value Exchange: Origins of the Visa Electronic Payment System that the job of a historian of technology is to make invisible technologies visible again. Certainly, he has achieved this goal. ... Stearns' Electronic Value Exchange is a much-needed contribution to the literature." (Joline Zepcevski, Enterprise and Society, Vol. 13 (2), June, 2012) "Stearns offers a fascinating narrative that navigates somewhere between the sociology of finance, social studies of technology, retail banking and business history. ... There is an alphabetic index and most references appear as footnotes. ... There is also a list of interviewees and a helpful list of acronyms. ... The style is open and quite engaging, the discussion is easy to follow ... . developments are explained largely without jargon and with the non-specialist reader very much in mind." (NEP-HIS blog, February, 2012)

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