/ Lead title An exciting new collection of cartoons that celebrate the beauty of booze, proving that in life, as in all things, all you need is love, gin and tonic. / Published in conjunction with three other Vimrod titles: 'Shopping', 'Drink' and 'Farts'. Four more books will follow in the next 12 months. / Vimrod provides a theme for everyone -- men, women, adults, teenagers, people in every conceivable walk of life. / Within its five quarters, Vimrod had sold 640,000 cards worldwide. Two months later (May 2006), the numbers are close to 1 million. / The authors have a vast database of card ideas available (over 2,000 designs already exist and more are being drawn every day), which can be accessed via the website. / For those who subscribe via the website, a 'daily dose' of hilarity is sent out to test new card and brand ideas, ensuring that those that make it into the books are of the highest standard. / Iconic graphics and hugely flexible content provide instant brand recognition that has already worked so well on greeting cards, calendars, plushes, mugs, beer glasses, keychains, balloons and even confectionary. / Small format makes this an obvious stocking filler at Christmas and the perfect gift all year around. / Competition: Purple Ronnie; Edward Monkton
Lisa Swerling and Ralph Lazar are two of the UK's most familiar graphic artists. Through their company, Last Lemon, they have spawned a catwalk of popular cartoon characters, which includes Harold's Planet, The Brainwaves, Blessthischick and, of course, Vimrod.Writers, artists and designers, they are married with two children, and spend their time between London and various beaches in the Indian Ocean.