We use the 3dtotal.com website and name to promote all our art titles. This includes adverts, announcements, features, and a free chapter on our site. We also use our various social media platforms to publicise the book: Facebook (200,000 Likes), Twitter (48,000 followers), Instagram (113,000 followers), and Pinterest (8,000 followers). In addition we post promotional videos for all our books on YouTube and Vimeo. Book releases are always announced to our mailing list of 83,000 subscribers.
In terms of print marketing we send out promotional postcards and a catalogue with all physical orders in our online shop to promote book titles that are about to be released. We also send review copies to popular magazines, websites, and blogs such as ImagineFX and Parka Blogs, and work with sites such as Creative Bloq and CG Cookie to promote the usefulness of our books on their websites. In addition we advertise our titles on the popular Character Design References Facebook page (853,000 Likes). Artists involved in the book are always asked to promote the book to their audience – this means our titles are often mentioned on social media platforms with as many as a million followers.
Brett Bean is an author-illustrator-teacher who works in comics, film, TV, video games, and board games. He lives in Los Angeles with his wife and their rambunctious children. He has worked with Disney, Dreamworks, Riot Games, Activision, Jim Henson's Creature shop, Marvel, Ravensburger, Nickelodeon, and Scholastic, and has taught at Gnomon School of Visual FX, LAAFA, and CGMA. He also hosts workshops around the world.
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