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Data Quality: The Field Guide
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Table of Contents

Preface; Author's Note; Who Cares About Quality Data?; Building The Business Case for Data Quality; The Heart of the Matter; Necessary Background; Blocking and Tackling; Middle Management Roles and Responsibilities; Why Senior Management Must Lead and What it Must Do; Data Quality in Context; Glossary; References

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Allows readers to go directly to the topic of interest Provides web-based material so readers can cut and paste figures and tables into documents within their organizations Gives step-by-step instructions for applying most techniques and summarizes what works

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