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About the Author

Paulina Larocca is a leading creativity and innovation expert with over 15 years' experience delivering innovation for multi-national corporations and a keynote speaker on innovation, creativity, creative leadership and creating a more innovative culture. She has an MSc in Creativity and Change Leadership from Buffalo State University and is a graduate of the THNK Creative Leadership School in Amsterdam, which focuses on the intersection between creativity, innovation and leadership, as applied to social change.

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