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Common Sense on Mutual Funds


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JOHN C. BOGLE is the founder and former Chief Executive of The Vanguard Group, Inc., the world's largest no-load mutual fund group, with more than 12 million shareholders and $500 billion in assets. He has studied mutual funds in depth since 1949, when he began the research for his senior thesis at Princeton University before joining the industry in 1951. In 1998, he received the Distinguished Service Award of the Association for Investment Management and Research. Early in 1999, his alma mater, Princeton University, presented him with its coveted Woodrow Wilson Award, exemplifying "Princeton in the Nation's Service." Later in 1999, he was identified as one of America's four financial "giants of the twentieth century" by Fortune magazine. Bogle is the author of the bestselling book, Bogle on Mutual Funds: New Perspectives for the Intelligent Investor, as well as numerous articles on investing.


Not that many years ago, an average bookstore might have had two or three books on mutual funds filed away in the business section. Today, as the number of Americans who invest in mutual funds continues to grow, such books take up several aisles in a section of their own. There are guides for data junkies and mathphobes, books that tell how to make a killing and books that tell how to avoid the coming disaster. A few classics stand above the clutter. Bogle on Mutual Funds is one of them. Now the same author has added another. While the first book aimed at educating beginners, the new one seeks to persuade experienced investors to discard received wisdom that isn't so wise after all. While no 450-page work on mutual funds with lots of charts can be considered fun summer reading, the book is always informative and the writing never worse than painless and sometimes quite lively. Bogle speaks with a rare authority. On one hand, he is the founder of Vanguard mutual funds, the second-largest mutual fund company in the world. So he knows the business from the ground up. On the other hand, Vanguard has always been famous for running the lowest-cost mutual funds, funds that eschew loads, engage in sensible strategies and return all profit to the investors. So Bogle is also a leading consumer advocate. That rare combination, mixed with years of serious research and a dash of style, makes Bogle an unparalleled guide to the world of mutual funds. Money Book Club alternate. (Apr.)

"...provides good basics on how to think about mutual fund investing..." (Wall Street Journal, August 7, 2006) "...A solid advisor in the world of charlatans, false prophets and hysterics and can be recommended to everyone." (Financial Times (Germany), 27th February 2001)

Vanguard Group founder and chair Bogle (Bogle on Mutual Funds) shares his classic ideas on how best to maximize investments in mutual funds, showing investors how to embrace simplicity and revolutionize their portfolios. The world's largest no-load mutual fund group, Vanguard has risen to the top of the heap of fund companies, following Bogle's advice on such topics as tactical allocation, long-term investing, investment relativism, rapid turnover, owning the right number of funds, and selecting index funds. The opening primer on investment strategy and the author's preference for mutual funds for their inherent value is balanced with a keen perspective on his view of the need for a major redirection of the industry, making for a solid package. The excellent narration by Grover Gardner guides serious listeners through this exemplary approach to investing in these funds. Highly recommended for all university libraries supporting a business curriculum and larger public libraries.ÄDale Farris, Groves, TX Copyright 2000 Cahners Business Information.

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