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The Character of Organizations
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An enormous consulting industry has sprung up promising to help organizations overhaul themselves to meet today's competitive pressures. Yet far too often, such change efforts fail. The solution, according to best-selling management author William Bridges, lies in identifying, understanding, and working with what he calls organizational character. Just as people have personalities, organizations - as well as their departments and teams - have characters. An organization's character shapes how decisions are made and new ideas received, how employees are treated and change is accepted or rejected. Using examples from McDonald's, Hewlett-Packard, GE, and other companies, Bridges identifies 16 organizational character types using the framework of MBTI (Myers Briggs) personality types and shows how these influence an organization's growth and development. With a foreword by Sandra Krebs Hirsh and a new preface by the author, this updated edition of the time-tested classic includes the Organizational Character Index, Bridges' popular tool for assessing the character of your own organization or team.
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About the Author

William Bridges PhD, is listed by the Wall Street Journal as one of the top 10 indpendent executive development presenters in America. He is president of William Bridges and Associates and for 20 years he has worked with organizations to help them through change and transition. Author of the best-selling books Transitions, Managing Transitions, JobShift, and Creating You and Co., Bridges is one of the most widely read and quoted experts on managing change and transition in today's organizations.

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This brief, well-written, and seminal volume uses type concepts to analyze how organizations handle their business operations, meet the challenges of competition and change, and deal with their employees and customers. It provides invaluable insights into the role of leadership and methods to promote team building, smoother career transitions, and a better fit for individuals, and offers new dimensions for exploring key aspects of life in the workplace. * Bulletin of Psychological Type * The first book devoted to an organizational interpretation of Jung's personality theory. Provides an exciting new lens for the organizational looking glass. * Open Forum: Publication of the Western New England OD Network * Gives change agents-organization development consultants, HR professionals, organizational psychologists, and top executives and mangers-an opportunity to further their understanding of why organizations act as they do and why they are so very hard to change. Includes detailed descriptions of the sixteen types of organizational character, the impact that an organization's life cycle may have on character development, and the consequences that mergers and acquisitions may have by juxtaposing different organizational character types. * Vision/Action: Journal of the Bay Area OD Network *

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