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Business and Professional Writing
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Table of Contents

  • Acknowledgements
  • Preface
  • Introduction to Business and Professional Writing
  • Part I The Basics of Strong Writing
  • Chapter 1 Plain Language
  • Chapter 2 The Seven Cs of Good Professional Communication Introduction
  • Chapter 3 The Eighth C: Learning Grammar Language
  • Chapter 4 Copy-Editing
  • Part II Document Design
  • Chapter 5 Basic Document Design
  • Chapter 6 Formatting for Correspondence
  • Part III Correspondence
  • Chapter 7 Emails and Memos
  • Chapter 8 Letters: Good News, Neutral, and Bad News
  • Chapter 9 Persuasive Letters
  • Part IV Writing for a Job
  • Chapter 10 Cover Letters
  • Chapter 11 Resumes
  • Part V Promotional Materials
  • Chapter 12 News Releases
  • Chapter 13 Brochures
  • Chapter 14 Promotion on the Web
  • Part VI Oral Presentations
  • Chapter 15 Individual Oral Presentations
  • Chapter 16 Group Presentations
  • Part VII Reports
  • Chapter 17 Informal Reports
  • Chapter 18 Formal Reports
  • Chapter 19 Formal Report Example
  • Appendix A Answers to Exercise
  • Index

About the Author

Paul MacRae is an instructor of business and professional writing at the University of Victoria.

Reviews

Paul MacRae's Business and Professional Writing delivers on its promise to provide a basic bread-andbutter guide to workplace writing. Whereas other books combine practical writing instruction with communication theory, MacRae's background as a journalist comes through in his concise approach: he hones in on the core genres and skills that all professional writers must develop as part of their writing repertoires. This book practices what it teaches. Concepts are explained and illustrated clearly and efficiently. The strong section on grammar clearly explains the basics that need to be in every professional writer's toolkit. The book's brevity, conciseness, and to-the-point approach make it a practical, accessible textbook that would be a great resource for any student.' - Kelly Belanger, Virginia Tech

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