I. The Building Blocks of Effective Messages Chapter 1. Business Communication, Management, and Success Chapter 2. Building Goodwill Chapter 3. Adapting Your Message to Your Audience Chapter 4. Making Your Writing Easy to Read Chapter 5. Planning, Composing, and Revising Chapter 6. Designing Documents and Screens II. Letters and Memos Chapter 7. Informative and Positive Messages Chapter 8. Negative Messages Chapter 9. Persuasive Messages Chapter 10. Sales, Fund-Raising, and Promotional Messages III. Interpersonal Communication Chapter 11. Communicating Across Cultures Chapter 12. Working and Writing in Groups IV. Reports Chapter 13. Planning, Proposing, and Researching Reports Chapter 14. Analyzing Information and Writing Reports Chapter 15. Using Graphs and Other Visuals Chapter 16. Making Oral Presentations V. Job Hunting Chapter 17. Resumes Chapter 18. Job Application Letters Chapter 19. Job Interviews, Follow-Up Letters and Calls, and Job Offers Appendixes A. Formats for Letters, Memos and E-Mail Messages B. Writing Correctly C. Making and Communicating Meaning D. Crafting Logical Arguments
Kitty O. Locker is currently an associate professor of English at The Ohio State University. She has also taught at Texas A&M University and the University of Illinois. She is very well known for her research background and her research in progress includes work on collaborative writing in the classroom and the workplace. She has served as the Interim Editor of the Bulletin of the Association of Business Communication and in 1994-5 as President of the Association for Business Communication.