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Business Valuation
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Table of Contents

Chapter 1. Discounted Cash Flow and The Gordon Model - The Very Basics of Value. Chapter 2. The GRAPES of Value. Chapter 3. The Integrated Theory of Business Valuation. Chapter 4: Adjustments to the Income Statements: Normalizing and Control Adjustments. Chapter 5. Fundamental Adjustments to Market Capitalization Rates. Chapter 6. Developing Appropriate Discount Rates. Chapter 7. Introduction to the QMDM: The Shareholder Level of Value. Chapter 8. The QMDM Assumptions in Detail. Chapter 9: Applying the QMDM. Chapter 10: Application of the Integrated Theory to Tax Pass-Through Entities. Index.

About the Author

Z. Christopher Mercer, ASA, CFA, is a luminary in the field of business valuation. He is the author of several business valuation books and is editor of the Editorial Advisory Board of Valuation Strategies, a national magazine published by the RIA Group dealing with current appraisal issues. One of the most sought-after speakers on business valuation in the nation, he is the founder and CEO of Mercer Capital Management Inc., a leading business valuation and investment banking firm. Travis W. Harms, CFA, CPA/ABV, is one of the brightest minds in business valuation. A vice president with Mercer Capital Management, Inc., he is the coauthor of Valuation for Impairment Testing and a popular speaker on business valuation topics.

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