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Brilliant Persuasion
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IT WOULD BE WONDERFUL IF YOU COULD ALWAYS ENSURE EVERYONE AGREED WITH YOUR WAY OF THINKING, WOULDN'T IT? You're already aware of how unlikely you are to progress at work, or "make a name for yourself" in life, if you struggle to get your ideas accepted by your prospects, your clients, your team, your boss, or your peers. Have you noticed how for some people it seems effortless, while the rest of us - maybe you, would benefit from a little help? Step by step, Brilliant Persuasion introduces you to a formidable selection of some of the most powerful persuasion techniques used by the most successful business men and women throughout the world. Using practical exercises that you will effortlessly adapt into your everyday speech, Brilliant Persuasion will ensure you: Naturally, lead people towards your way of thinking Quantum leap your negotiating skills Overcome objections Figure out the emotions behind your prospects' decision-making process and covertly use this to your advantage Understand and acquire the basic technics of the language of persuasion and how to quickly integrate them into everyday business and life scenarios Foster long-term trust, credibility, and resonant rapport Understand why some words are more persuasive than others Subliminally plant suggestions and ideas into the minds of others.
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Table of Contents

Foreword About the Author Introduction Part One: Talking To The Subconscious Chapter 1 - Embedded Commands and Suggestions Part Two: Persuasive Language Patterns Chapter 2 - The Redefine Chapter 3 - The Agreement Frame Chapter 4 - Linguistic Mathematics Chapter 5 - Rapport Chapter 6 - Magical Because Chapter 7 - Awareness Patterns Chapter 8 - Verbal Pacing and Leading Chapter 9 - Feel Felt Found Chapter 10 - Internal Representations Chapter 11 - Motivational Direction Chapter 12 - Testing for the Truth Chapter 13 - Parts Therapy Chapter 14 - The Quotes Pattern Chapter 15 - Persuasive Body Language Part Three: Persuasive Questioning Technique Chapter 16 - Asking Persuasive Questions Part Four: Preparing to Persuade Chapter 17 - Questions to Ask Yourself Chapter 18 - Building Natural Confidence Chapter 19 - How to Practice Index

About the Author

Stephen C. Young FIRC, ICF, ACSTH, is the founder and principle coach of Proactive Persuasion, a leading UK training consultancy specialising in the delivery of unique immersion-style seminars about persuasion. He is a professionally qualified career and management coach and has twenty five years' experience in the recruitment industry. He worked for a selection of advertising and executive search consultancies before in 1993 establishing his own highly successful executive search consultancy which he ran in Central London for twelve years employing a specialist team.

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