Table of Contents

Benefits Realization Management and the Creation of Strategic Value to the Business. Introduction. Strategy Execution: Translating Corporate Strategy into Program and Project Strategy. Project Success and Creation of Value to the Business. Enterprise Benefits Realization Management (eBRM). Establishing the Environment for Benefit Realization. Planning Benefits. Realizing Benefits. Reviewing and Evaluating Benefits. Appendices. References.

About the Author

Carlos Eduardo Martins Serra is a certified PMP and Prince2 Practitioner. He holds a master’s degree with merit in program and project management from the University of Warwick (United Kingdom), a postgraduate specialization certificate in project management from the Federal University of Rio de Janeiro (UFRJ) (Brazil), and a bachelor’s degree in engineering from the Federal Center of Technological Education (CEFET-RJ) (Brazil).

He has been working since 1999 in project management environments across various market sectors, countries and roles in small and local businesses, as well as very large and global businesses. His work has focused on both national and global project, program and portfolio management roles, as well as on PMO roles. These roles have involved developing, implementing and executing project management processes and influencing project, program and portfolio managers, project sponsors and business managers around methodology, governance, and reporting. He has relevant energy sector experience from having worked for Ampla, Exxon Mobil, Petrobras, Venture Information Management, Lloyd's Register Energy and Gazprom Marketing and Trading. In addition to his professional experience in the PM field, he is actively committed to the development of project, program and portfolio management knowledge by frequently supervising or even taking active roles in research projects and by being an active member of the Project Management Institute (PMI) and of the British Association for Project Management (APM). He has written numerous academic articles, reports and white papers and he has won academic and professional awards. A specialist reviewer in the areas of governance and project management best practices for the International Journal of Project Management, he has designed and delivered project management and quality management course modules, lectures, and presentations for MBA programs, conferences, and training events, as well as companies' internal training programs.