Introduction; The arts context; The tourism context; The arts-related tourist; The arts-related tourism product; The arts perspective; The tourism perspective; Impact; Conclusions and implications; Some illustrative cases - New York: Broadway; London: West End; Las Vegas; British seaside resorts: early developments; Blackpool; Atlantic City; Coney Island; Cromer and Bexhill; Adelaide Festival; Buxton Festival; Glastonbury Festival; Mardi Gras; Oberammergau.
"The author provides some useful and comprehensive definitions ... suitable for a range of both generalist and specialist undergraduate courses relating to tourism, arts or cultural tourism management." M. Smith - International Journal of Tourism Research, March-April 2002 The book works because the author addresses the challenges facing the cultural industries, including their meaning, as well as their wider economic and social effects... This book gets the balance between the message (which is acceptable) and the content (which is relevant) absolutely 'spot on'. Students at most levels will find this book useful, as will managers who are willing to look beyond the balance sheet. Professor Peter Burns, Tourism, Summer 2001